How close to reality must a virtual environment be before the brain shows a similar response to real-life experiences? In a world where the tangible melds with the intangible, we recently embarked on a groundbreaking exploration into the intricate tapestry of human experience in architectural spaces, both real and virtual. The work — a recent […]
Are you curious about how your brain makes choices while shopping in the metaverse? Our recent study explores the neural mechanisms underlying consumer behavior in a virtual supermarket
Can a Predictive AI be helpful in improving the results of generative AI models? I just tried, and the results are pretty compelling!